Graduate Analytics Programs: Business & AI, Digital Marketing, and Human Resources (Online + Hybrid Options)

Sunday, October 11, 2026 at 10:00 AM until 11:00 AMEastern Daylight Time UTC -04:00

Virtual Open House

Explore Montclair State University's graduate analytics programs in business and artificial intelligence, digital marketing and human resources. During this session, program representatives will discuss the curriculum, learning formats, applied experiences and stackable pathways available through three STEM-designated master's programs and an online graduate certificate.

Master’s Degree

Business Analytics and Artificial Intelligence (MS)

Build advanced skills in statistical analysis, data visualization, machine learning and artificial intelligence while applying analytics to complex business problems.

Format Fully online or full-time hybrid

Curriculum 30–31 credit cohort-based program

Technology Python, Tableau, Power BI and Excel

Master’s Degree

Digital Marketing Analytics (MS)

Combine digital marketing strategy with analytics to evaluate consumer behavior, campaign performance and customer needs using real-world data and industry tools.

Format Online part-time or full-time hybrid

Curriculum Digital marketing, analytics and experiential learning

Stackable Degree Incorporates digital marketing and business analytics certificates

Master’s Degree

Human Resource Analytics (MS)

Combine human resource management with business analytics to examine workforce data, address organizational challenges and support evidence-based talent decisions.

Format Online or full-time hybrid

Curriculum HR management, business analytics and applied coursework

Stackable Degree Incorporates HR management and business analytics certificates

Graduate Certificate

Business Analytics and Artificial Intelligence (Certificate)

Develop practical skills in data analysis, mining, visualization and applied statistics through a focused 12-credit online certificate.

Format Fully online and asynchronous

Timeline Complete in as few as eight months

Stackable Credits Apply all credits toward any of the three analytics MS programs

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